Our vision to make strategic thinking an integral part of finding strategic opportunities. Harvard Professor John Kotter once lamented that in business, "Strategic planning is anything but strategic and mostly involves long-term planning." We believe that this is because executives tend to think tactically rather than strategically. You really can't blame them since strategic thinking isn't taught in Universities, not even in MBA programs.
Finding strategic opportunities requires Strategic Thinking. Our unique approach, called Strategy Quest, was developed by adapting creative problem solving to strategy. Strategy Quest is a sophisticated multi-step process for creating idea and vetting these with critical thinking.
The Seven Needs Cluster, Vision Quest, Reality Quest, Strategy Quest and Solution Quest